Lesson 8: QUESTIONNAIRE
Questionnaire
What is a Questionnaire?
A set of printed or written questions with a choice of answers, devised for the purpose of a survey or statistical study.

It serves four basic purposes:
- Collect the appropriate data.
- Make data comparable to analysis
- Minimize bias in formulating and asking the question
- Make questions engaging
Types of Questionnaire
Open ended: an opportunity to express the opinions in a free-flowing manner.
Closed format: respondents are restricted to choose among any of the given multiple choice answers.
Yes/No format: respondents are to choose positive or negative answers.
Some More Types of Questionnaires
Likert questions: how strongly respondents agree to a particular statement.
Bi polar questions: two extreme answers written at the opposite ends of a scale.
Leading questions: that lead to a particular type of answer.
Interpreting Questionnaire
Calculation like percentages and make inferences.
Merits of Questionnaire
- Practical
- Large amount of information
- Easy to manage
- Easy to analyze
- More reliable
- More valid
- Comparable
Demerits of Questionnaire
- Inadequate for certain information like thinking process, behavior.
- Questions are the reflection of the person who asks them.
- No way to tell how true the information is.
- No way to tell how thoughtful the respondent is. Respondents may understand differently.
Multiple Choice Questions
What is a Questionnaire?
What is the primary purpose of a questionnaire?
- a) To entertain respondents
- b) To collect data for surveys or statistical studies
- c) To teach new concepts
- d) To create confusion Answer: b) To collect data for surveys or statistical studies
Which of the following is NOT one of the four basic purposes of a questionnaire?
- a) Collect appropriate data
- b) Make data comparable for analysis
- c) Introduce complex theories
- d) Minimize bias in formulating and asking questions Answer: c) Introduce complex theories
Types of Questionnaire
Open-ended questionnaires are designed to:
- a) Restrict responses to multiple choice
- b) Allow free-flowing expression of opinions
- c) Limit answers to yes or no
- d) Provide a fixed set of responses Answer: b) Allow free-flowing expression of opinions
Closed format questionnaires require respondents to:
- a) Write essays
- b) Choose among given multiple-choice answers
- c) Discuss their thoughts
- d) Explain their reasoning in detail Answer: b) Choose among given multiple-choice answers
Some More Types of Questionnaires
Likert scale questions measure:
- a) Respondents’ names
- b) Agreement or disagreement with a statement
- c) Yes or no responses
- d) Free-form opinions Answer: b) Agreement or disagreement with a statement
Bi-polar questions feature:
- a) Multiple-choice answers
- b) Two extreme answers at opposite ends of a scale
- c) Single-word responses
- d) Descriptive essays Answer: b) Two extreme answers at opposite ends of a scale
Interpreting Questionnaire
Interpreting questionnaires often involves:
- a) Random guessing
- b) Calculations like percentages and making inferences
- c) Ignoring data
- d) Asking more questions Answer: b) Calculations like percentages and making inferences
Merits of Questionnaire
Which of the following is a merit of using questionnaires?
- a) Difficult to manage
- b) Provides unreliable data
- c) Easy to analyze
- d) Inconsistent results Answer: c) Easy to analyze
One advantage of questionnaires is that they are:
- a) Complicated to administer
- b) Practical and easy to manage
- c) Limited in scope
- d) Hard to compare Answer: b) Practical and easy to manage
Demerits of Questionnaire
One demerit of using questionnaires is that they:
- a) Provide detailed insights into behavior
- b) Are a reflection of the person who asks the questions
- c) Ensure truthful information
- d) Guarantee thoughtful responses
Which of the following is a limitation of questionnaires?
- a) They are always accurate
- b) They can be inadequate for capturing thinking processes and behavior
- c) They require a lot of effort to analyze
- d) They provide in-depth qualitative data
